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Tuesday, December 23, 2008
Hamiltonian Artists Emerging Fellowship Opens Applications
Monday, December 22, 2008
Tis the Season
For those of us who are creative, we rightfully want to earn a living wage from our work, but these gifts also should not be hidden from those who do not have the means to pay us directly. Here are a few nice things you can do to share your art with strangers who cannot afford to pay for original pieces, but may be delighted by your skills nevertheless.
- Create a blog, website or online video (such as a YouTube film) that showcases your work.
- Take an image of your work and send it to people via e-mail along with a friendly note.
- Find a piece that is just collecting dust and gift it to someone.
- Print pictures of your work and use them as greeting cards throughout the year for any occasion you might want to send a hand-written greeting.
Happy, safe and joyous holidays to everyone. Be kind to strangers, but also generous with your own soul and spirit. Through our truth we can make the world a brighter place.
Until next time,
keep creating.
-Mel.
Friday, December 19, 2008
PR and Publicity Books for Creative People
Just this month I signed a one-time contract with a direct mail company to see how that impacts my local market. The price was right (only $405 for a half-page ad to go to 10,000 homes, and $630 for brochures to go to 10,000 more) and their artwork department had deals I loved, including the option of having 1,000 brochures printed for me for $60 more than my other services. One of the local free papers charges $300 for a one-time quarter page ad and the only people who see it are those who go out, pick up the paper and bring it home. They had no way of making sure it arrived in 20,000 homes. My direct mail company at least can get it into each residential mailbox.
Below is a list of some PR and Publicity books I have seen mentioned and some I've read. Please note a few of these are print-on-demand and must be ordered before a copy will be printed. I'm not endorsing any book but simply letting you know what is out there. Good luck and keep creating!
-Mel.
- Complete Publicity Plans: How to Create Publicity That Will Spark Media Exposure and Excitement (Adams Streetwise Series) (Paperback)
- The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly (Paperback) by David Meerman Scott (Author)
- Guerrilla Publicity: Hundreds of Sure-Fire Tactics to Get Maximum Sales for Minimum Dollars (Paperback) by Jay Conrad Levinson (Author), Rick Frishman (Author), Jill Lublin (Author)
- The Publicity Handbook, New Edition : The Inside Scoop from More than 100 Journalists and PR Pros on How to Get Great Publicity Coverage (Paperback) by David R. Yale (Author), Andrew J. Carothers (Author)
- On Deadline: Managing Media Relations (Paperback) by Carole M. Howard (Author), Wilma K. Mathews (Author)
- Making News: A Straight-Shooting Guide to Media Relations (Paperback) by David Henderson (Author)
- Press Releases Are Not a PR Strategy (Paperback) by Linda (Author), B. VandeVrede (Author)
- PR Idea Book: 50 Proven Tools That Really Work (Paperback)by Jeff Winke
- PR on a Budget: Free, Cheap, and Worth the Money Strategies for Getting Noticed (Paperback) by Leonard Saffir (Author)
- Media Training 101: A Guide to Meeting the Press (Hardcover) by Sally Stewart (Author)
- The New PR Toolkit: Strategies for Successful Media Relations (Financial Times Prentice Hall Books) (Paperback)by Deirdre Breakenridge (Author), Thomas J. DeLoughry (Author)
- Full Frontal PR: Building Buzz About Your Business, Your Product, or You (Paperback)by Richard Laermer (Author)
Thursday, December 18, 2008
Mink Schmink Show in London for New Year!

What have you got if you haven't got love?" (Eartha Kitt, Mink Schmink)
Just like a timeless tune, or a legendary French perfume, this group exhibition has top notes of glamour, style and bling, mid notes of aspiration, beauty and mortality and lingering just a little longer than is comfortable are base notes of vanity, envy and greed.
Mink Schmink oscillates between high and low culture and draws in the gold-digging, superficial, fake, embroidered, wishful, delusional and longing worlds that fills our emotional voids.
This show is a colourful blast for all the senses, with sculpture, painting, photography, print and performance from Emma Barrow, Deni Francis, Phil Illingworth, Denise Mahon, Eleanor Moulsdale, Starchild, Boa Swindler, David Wightman, Chiara Williams and Irlanda Zantone.
The exhibition runs from 17th Jan to 15th Feb 2009
www.wilsonwilliamsgallery.com
| Date: | Friday, January 16, 2009 |
| Time: | 6:00pm - 9:00pm |
| Location: | Wilson Williams Gallery |
| Street: | 30 Queensdown Road ,Hackney E5 8NN |
| City/Town: | London, United Kingdom |
Tuesday, December 16, 2008
Manifest Your Vision!

What is your vision of your success? Have you put it in writing? Posted in on a board and focus upon it each day? Told it to everyone you know? That's right. If people know you and don't know your vision for success you might need to rethink a few things.
1. Surround yourself with people who believe in your success, are successful and can help you achieve results you never imagined.
2. Share your dreams with other dreamers who are also on a quest to live their truth.
3. If those around you do not believe in you or your vision, perhaps you need to let some of these people fall into the background for right now and put your energy where it does the most good for all involved.
Today, I'm meeting with someone who will help me get the message I have about Votre Vray and living your truth to 20,000 people for minimal cost and effort on my part. I'm not a PR or marketing expert, but I do listen to and learn from anyone I can in the field. They have helped others achieve their vision in ways I've been unable to up to this point.
[Image above created by Cynthia Tierra. Like many of us, a woman of many interests, skills and talents.]
Sunday, December 14, 2008
Please, Join Votre Vray Group on Facebook!
This is not a letter I ever intended to write but I’m not sure where to turn to make my vision work the way I know that it can. I’m not dying, homeless, or anything else that might spur someone to action and get them to help me. I’m just a woman who is creative and has spent a majority of my life trying to fit in where I “should” and create a life that others respect instead of living my truth. I have more education than anyone in my family’s history and still owe $19,000 worth of student loans that someday might just get paid off. I have worked in more career paths than I care to count and hated most of them because all along I wasn’t following my dream or using the skills that I know that I have, even if these jobs helped others. The bottom line is now I’m 40 years old and I can’t bare getting up in the morning without acknowledging my truth: I am creative, I like people, I cannot ever have children, and although I have parents who love me and a husband who does too, they’re all I’ve really got in this world and I don’t want to die with my soul still aching to make a real difference in lives of others. I am not powerful or wealthy enough to end world hunger or disease or make the impact that Bill and Melinda Gates can. However, I am a storyteller (even have a master’s degree in it from East TN State University) and I believe sharing my story and the stories of other creative people is what I can do in my lifetime. I aspire to be someone like Studs Terkel and Eve Ensler's brain child wrapped up in my own quirky little mind and body.My dream is to connect creative people with each other through a network so that we’re never alone -- because many of us have been treated like second or third-class citizens because we’re not the MBAs of the Regan-era. In my quest to learn the stories of creative women, I’ve used all my savings and cashed in my small 401k to have a website built and launch my business. I’ve interviewed over 75 creative women around the US and Canada via the phone to ask them about their creative path in hopes they will become support for each other and anyone else who wants to live a similar life. I’ve posted many of their stories and advice via a blog that speaks of them and their work and also gives tips for trying to pay the bills when you’re a creative person. I’ve even created a one-woman show I call “Shout: Kiss My Art” based upon their tales and my own struggles to live my dream. The show received a small grant from the Metropolitan Arts Council of Greenville, SC, to help pay back a fraction of what I’ve put into it and I feel more optimistic that others can see the benefit of my vision and learning each others’ stories. In Summer 2009 I plan to interview 75 (or more) creative men and do the same work to reach out to the rest of the world with them.
Although Votre Vray, meaning ‘your truth’ is my business name, I am not writing this because I want you do buy anything, send money or ask others to throw money my way. I really am writing because I would love to have you as part of my network of people who believe we can all live our dreams if we all work together and support each other. If you go to Facebook and look up Votre Vray you’ll see my name and some of the casual friends I’ve made in life and in my new work. I thought if you joined us, maybe other creative people you respect might join us as well, and perhaps the ball will get rolling. Once you join, you can post links to your creative work for free, as long as you are kind, courteous, professional and do not discriminate or harass others in any form.
If you want all people (regardless of age, race, gender, ethnicity, sexual orientation, body type, religion, political affiliation, etc.) to be able to live their dreams without feeling less-than or alone because they're creative and unique individuals, please join Votre Vray group. Tell everyone you know and respect about my vision and ask them to join us too. Help me leave a positive legacy and help each other by learning each others’ stories and holding on to each others' dreams.
-Melissa “Mel.” (Bentley) Edwards
www.votrevray.com
Thursday, December 11, 2008
Dream a Financial Dream
With the collective buzz about the economy and bailing out of industries and banks, the average creative person feels, well, at least miffed, left-out and forgotten. We all want to be successful. In our dreams the federal powers hand us a check that will pay off all of our bills. But the reality is that we, as tax payers, know we're footing the bill for the mistakes others have made. We can be enraged or we can try to make our own positive windfall.By now, most Americans have at least heard of Rhonda Byrne's self-help powerhouse The Secret. Some even know if you go to the website of the company, you can find helpful resources. You can go here and print yourself a check. Then, write it for any amount that you want. Now, this isn't from a human-run bank and you can't take it to Wells Fargo to cash it. It is from the Bank of the Universe and requires gratitude, visualization and positive expectation. How much money do you want in your life? (Don't say need, or you'll keep creating the need, not abundance.) This visualization tool is powerful. The choice for abundance is all yours.
Wednesday, December 10, 2008
CALLING TEACHING ARTISTS of Mixed Media and Jewelry!
So, here it is for you to go for it, Friends of Votre Vray!
Deadline in January (see below)!
***********
Category: Lifestyle & Entertainment
Name: Cyndi L
Email: cyndi@b5Media.com
Title: editor
Media Outlet/Publication: b5Media.com
Anonymous? No
Specific Geographic Region? No
Region:
Deadline: 5:00 PM EASTERN - January 31
Query:
"I would like to hear from artists who teach workshops or classes
on the following topics: mixed media arts (including collage,
assemblage, art quilts, etc), bead making, and jewelry making. I'm
looking for those artists who would like to share their teaching
schedules and locations for 2009: please include your name, a brief
description of the class, website link for more information, and an
image of what will be made (72 dpi res).
These schedules will be posted on a first come, first served basis
on either http://www.jewelryandbeading.com
http://www.layersuponlayers.com
Both are network blogs with very large readerships."
Monday, December 08, 2008
Who Cares About Your Bills?
Now, that is not to say if you're not up to par in your art that you don't need to work on those skills simultaneously. Keep practicing your art and develop a body of work that you can share with those who you want to hire you. However, as you create, think about what audiences want.
You don't have to "sell out" to make your mortgage. Decide what your art/skill is and then look for people who want that art/skill. Providing the market with what they already want will make everyone happy in the long run -- you as the creator, and your audience as consumers.
Sunday, December 07, 2008
Change a Cover Get a New Audience?

Since marketing has been a big topic around here lately, I wanted to address how marketing is done in areas where an artist may have little or no control: covers of the books they write.
Take Eileen Favorite, author of The Heroines, and Votre Vray Creative Woman. Her hardback edition cover appears above (at the top of this post).
Then, her paperback edition, which is due for release in February 2009, has a cover that looks absolutely nothing like the hardback. Why? Perhaps the publisher thinks a new cover will bring a new audience. Maybe the paperback edition fits more in line with the price that people who like romantic historical fiction might be willing to pay, so the cover looks like a more of a romance novel than the hardbound edition.From an author's viewpoint, good news is that the hardbound edition is popular enough to warrant the paperback. The book isn't changing, just the cover, and some people who overlooked it in its original form just may grab a copy -- or several to gift friends and loved-ones with.
From the viewpoint of a creative person who is not an author, the message is clear. You CAN rework a small portion of the marketing or ideas associated with work you've already labored over and send it back into the world in a new format or with a different twist to attract a new audience. If your first round was acceptable, your second round might just turn out to be phenomenal!
Best wishes to Eileen in the paperback edition release!
Marketing Your Book Online - Before, During, After Publication
- Flash Gordon's take on Online Marketing for Independent Writers is one good source, listed at the Bauu Institute and Press (but note the press has several articles on the topic).
- Steve Harrison of the Million Dollar Author group also has regular free teleconferences full of tips and tricks. Granted, he's a business man trying to get you to sign up for his latest partnership or event, but he's gotten where he is because he knows what he's doing.
Saturday, December 06, 2008
Keep On Top of Your Game
Here is a sketch I made in 1997 of my (late) cat Beau-Beau. It is posted to illustrate that not only am I literary and oral story teller, but I also dabble in many other art and craft forms as well: knitting, spinning yarn, basket weaving, wood burning, folk painting, sketching, scrapbooking, and many other creative endeavors are part of my life just for the fun of it. One year, my best pal's birthday received homemade flower-shaped cookie pops (like lollipops but made of icing decorated cookies) displayed in a terracotta flowerpot. The point of this is not to get people to ooh or ahh over anything I've done in arts/crafts but to say that sometimes, when peace and joy are lacking, it is a good idea to try to make things outside of your normal medium. It relaxes the mind and body a bit, and allows new energy to come in. Honestly, if every bit of creative work I did was for money and for an audience, I'd be as grumpy as a person who never got to create at all. Give yourself a break. Play a little.Until next time,
keep creating!
-Mel.
Friday, December 05, 2008
FACT Blog Launched
Until next time,
keep creating.
-Mel.
GreenKangaroo and YOU on Flickr
Rachelle Matherne, artist in charge at GreenKangaroo, of New Orleans not only maintains a website, but makes sure her Facebook friends can see what she's up to when she posts her work on Flickr. Check it out, and if you're in her area, follow her on Facebook and see her at the numerous shows she does regularly. By the way, she has a pretty big following of friends. Why? Because she takes time to be a friend and not just do her art! (Three cheers for Rachelle! You're Votre Vray's inspiration today.)
Was your Art Sale a "Sold Out" Event?
So many artists and indie thinkers get so used to autonomy that they forget the world is bigger than their ideas (which seem to swirl like tornadoes in their heads). Sometimes, the best choice is to be still and ask, "How would a business solve this problem?" to come up with a new solution. Below is a solution that a calculus teacher came up with that can teach us all a lesson:
an excerpt from USA TODAY
By Greg Toppo and Janet Kornblum
"Tough times call for tough actions," he says. So he started selling ads on his test papers: $10 for a quiz, $20 for a chapter test, $30 for a semester final.
San Diego magazine and The San Diego Union-Tribune featured his plan just before Thanksgiving, and Farber came home from a few days out of town to 75 e-mail requests for ads. So far, he has collected $350. His semester final is sold out.
Sold out. Now those are two words every artist and creative would love to hear. If you've never had the chance to write "SOLD OUT" on a sign and hang it in your booth, maybe it is time to look for new marketing avenues. No excuses and no whining, I've told students time after time. If you have an excuse you're just saying, "I can't" or "I'm not worth it" and if that's the mind-set you're in, as Henry Ford said, "If you think you can or think you can't, you're right."
Jay Lipe, founder of Emerge Marketing, stated in his latest newsletter that most small companies cannot say what benefits they/their products offer customers. When was the last time you said, "My work will....for you/your home/your business." For example, the focus of Votre Vray is all about helping people discover and follow their truth. In doing so, you can be on a path of least resistance in life, reducing stress, depression, increase happiness and productivity, and maybe even lose weight! Seriously.
Thursday, December 04, 2008
Walrus Glam Girl Performs -- Isn't She Cute?
Sara the walrus and her Russian trainer Sergiy perform during a show at the newly-opened Istanbul Dolphinarium in Istanbul, Turkey, Dec. 1, 2008.
(AP Photo/Murad Sezer)Nancy Lee, Votre Vray Creative Woman, Open House - Indianapolis, IN

Saturday, December 13 from 10 a.m.-5p.m.
Sunday, December 14, Noon-4p.m.
Featuring work by Nancy Lee and Wug Laku at Nancy Lee's home
7530 Mohawk Lane
Indianapolis, IN 46260
For more information e-mail:
n_designs@hotmail.com
Breaking News and Invite from Judy Rodman, Votre Vray Creative Woman
Breaking News! | ||
There is a new social networking site specifically devoted to singers called "The Modern Vocalist.com" I highly recommend the spirited discussions there; lots of top vocal coaches are contributing and accessible. If you sign up, please add me as friend! You can find me there at: http://www.themodernvocalist.com/profile/JudyRodman | ||
Six Jewelry Artists Show - December 1-31

The Artists
Guild Gallery of Greenville announcesDecember Jewelry Show with Six Artists
Greenville, SC, December 1-31
Opening Reception with the artists, December 5, 6-9 pm
Duffy Brown thinks of jewelry as small sculptures. Sterling silver,
copper, bronze, and found objects are the materials which she most
frequently uses. Duffy is drawn to the colors and textures of the earth.
Many of her designs are a mosaic of shells, woven copper, river rocks
and other found objects. Other materials include porcelain shards and
glass bead mosaic. These materials add more color to her work without
resorting to gems. Tile grout is often used in the mosaics to set the
objects off.
Patricia Stalb has been a metalsmith and jewelry designer since 1991.
She especially enjoys working with antique jeweler's tools and
traditional metal fabrication techniques. She has studied cloisonné
enamel formally and is self-taught in the area of intricate enamel.
Patricia has also attended the Penland School of Crafts and is a member
of the Southern Highland Craft Guild.
Barbara Green began making jewelry in 1994 as a way to fill her time.
She uses a variety of beads made from glass, pearl, gem stones, shell,
bone and wood. Barbara incorporates cabochons of stone and glass into
her work. She looks to nature for inspiration for the colors and flow of
the pieces. In the quest to make jewelry, Barbara took up
silversmithing, this, in turn, led to creating with other metals. At
present, she works with copper.
Creative by nature, Joanne Morash was introduced to silversmithing by a
friend nine years ago. Joanne fell in love with it! She ended up
apprenticing [for the teacher] (in the field) for four years. During
that time she proceeded to teach herself the art of lampworking. Now,
finding ways to combine metal and glass is her main challenge.
Joanne’s ideas just keep coming and are virtually endless.
Jennifer Henderson has been a metalsmith since 1991. Specializing in
sterling silver, she enjoys adding semi-precious stones and gems
creating unique and reasonably priced jewelry. Jennifer also works with
several other metals using a variety of techniques such as hollow
forming, patina on copper and brass, silver and bronze casting, roller
printing, marriage of metals, and anodizing.
Laura Dahl is a recent transplant from Spokane, Washington. Her primary
medium is non-ferrous metal, but also includes, stones, handmade felt,
wood, or leather. She creates hand-fabricated metal jewelry, boxes,
handbags, and other small metal objects.
Laura is passionate about marrying metals and etching. Her
award-winning work can be found in galleries in WA and SC, including the
Artists Guild Gallery. In December 2008, she is participating in two
invitational shows at the Brevard Museum of Art and Science and the
Pickens County Museum of Art and History.
About the show:
Six jewelry artists will be showing an exciting diversity of styles and
materials including: fabricated silver to mixed metals; precious stones
to organic materials; vitreous enamels and lampworked beads to woven
bead work. You don’t want to miss these wonderful sculptural pieces
that will grace your body and create a “Wow” factor everywhere you
go.
Jewelry making demonstrations are scheduled throughout the month with
each artist. Please come by or call (864-239-3882) the gallery for more
information regarding the dates and times of the jewelry making
demonstrations.
The Artists Guild Gallery of Greenville is a co-operative gallery
located in the heart of Greenville at 200 North Main Street in downtown
Greenville, SC. Over twenty local artists are represented in the gallery
along with various mediums including acrylic, mixed media, oil and
watercolor paintings, jewelry, glass, woodwork and sculpture. One or
more of the artists is in the gallery at all times, demonstrating
throughout the day and always ready to discuss their art with visitors.
The Artists Guild Gallery is open daily Mon-Sat 10-6, Sunday 1-5, the
first Friday of each month 10-9. Phone: 864-239-3882
www.artistsguildgalleryofgreenville.com
Tuesday, December 02, 2008
A Weekend to Find Your Truth -- March 13 and 14, 2009

Friday, March 13th:
8 p.m.
Performance of
"Shout: Kiss My Art"
A one-woman, grant-winning show based upon the
lives of creative women, featuring Mel Edwards.
Come embrace your creative truth
and offer no apologies!
Open to the public.
Tickets $20 at the door
or FREE with early bird workshop registration!
Saturday, March 14th
Deluxe Continental Breakfast -
Assorted Bottled Juices
Fresh Breakfast Pastries;
Danish, Muffins, and Bagels with
Cream Cheese, Butter and Preserves
Sliced Fresh Seasonal Fruit
Chilled Fruit Yogurts and Granola
Fresh Brewed Coffee, Decaf and Hot Tea
from 8:00-9:00 a.m.
and
Workshop:
A Weekend to Find Your Truth
9 a.m.-4:30 p.m.
(1 hr break for lunch, on own.)
Learn how YOUR personal life narrative
and
story exploration
illuminate YOUR essential life path!
Find it.
Claim it.
Live it!
Take Home Resources for all
A Weekend to Find Your Truth workshop
participants:
- Votre Vray Exclusive! Find YOUR Truth Workbook
- Support Network of Like-Minded Individuals
- Guide for Living the Life of Your Dreams
HURRY!
This offer will NEVER occur in
Greenville, SC again!
Space is limited
This offer will become public on January 20th, 2009.
(On that day 20,000 invitations will be sent to homes in Greenville, SC.)
Beat the crowds by registering now!
Call
1-866-960-9458
or
e-mail Votre Vray
at
VotreVray@yahoo.com
(MasterCard and Visa accepted via PayPal.)
Early Bird Special:
$125.00
includes one
FREE ticket to Shout: Kiss My Art!
Deluxe Continental Breakfast
(offer expires February 13, 2009)
Pre-registration Discount:
$175.00*
Deluxe Continental Breakfast included
*Add Shout: Kiss My Art Ticket $20.00
(Offer dates: February 14 - March 1, 2009)
Late-registration
Workshop ONLY
Rate:
$250.00*
*Add Shout: Kiss My Art Ticket $20.00
*Add Deluxe Continental Breakfast $13.95
(Workshop Only Rate: March 2 - March 10)
Absolutely no registrations will be taken after March 10th!
